Learning: this time it’s personal

By Carole Bower

In the words of the late David Bowie, “everybody knows me now”.

Websites recognise me. When I go to the coffee shop, the Barista writes my name on the cup. Siri knows where I live (and keeps trying to start a conversation). An app on my phone knows how many steps I have taken today. My watch is keeping an eye on my heart rate. If I wanted to buy a new high-end car, I could customise it down to the last detail before it was even built, and a number stamped into the chassis would identify it as mine. Continue reading